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From Blair Witch to Broadcast-Ready
The Content Setup We Wish We Had Sooner
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I work at a content company. But I don’t film much. Macy does.
She’s our CEO, and the video content ying to my written content yang.
And up until this year, we were doing it on a setup that was giving… handheld horror film.
The message was strong. The content was working. But the tech? Held together by hope and a ring light from 2018.
Enter: Omar Eltakrori - YouTube expert and the setup whisperer behind some of your favorite creators.
He came in and set up Macy a new system. No more duct-taped tripods. No more standing on chairs for better angles. Just click on, feel cute, and film.
And because he’s an icon, he turned the whole thing into a free resource for the girls.
You should grab it if…
You know content would grow your business, but you keep avoiding it
You’ve got things to say, but hate how it looks or sounds on camera
You want your content to look as good as your offer is
You’re waiting to “deserve” a real setup (let me lovingly say: you already do)
You’re just curious and nosey like me
Here’s the thing: you should be showing up without this setup. But once you get what you really need? Game on.
Because video quality matters. Not for vanity. For clarity.
People decide in seconds whether to trust you, listen to you, or buy from you. And when your content looks janky, you’re making their decision harder.
So make it easier.
We’re not saying you’ll feel like a YouTube star. But Macy definitely does.
Xo, The Salesgirls
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