Merry Content-Mas!

There are TWO days until Christmas.

Have you ever thought about how wild it is that one holiday can garner up an entire countdown of ideas to celebrate? (sorry we only celebrate you for one day Thanksgiving and 4th of July.) 

You can: 

• Go see Christmas lights

• Make gingerbread houses 

• Decorate the tree 

• Go shopping 

• Watch movies 

And so much more. 

What if your business could create a Christmas level consumption experience for potential clients? Stick with me. 

Often we focus on one platform to grow our business. The reality is people who want to learn more about you will consume in multiple ways if you make them available to them. You may be thinking “yeah but do you know how hard it is to keep up with multiple platforms”? Yes ma’am I DO and I’ve got a present for you today!

~*unwraps gift*~

Focus on long form content. Make all of your short form content revolve around that short from content. Post & repeat. 

Did you know one YouTube video idea could be:

• A podcast episode

• 2-3 Instagram Reels/ TikToks

• 2 Emails

• 1 carousel

• 3-4 pins on pinterest

• Some Instagram stories 

All of the sudden you have a whole advent calendar of content for clients and potential clients to consume that is laser focused on whatever you’re selling and took way less work. 

As you’re planning your Christmas events I challenge you to do the same for your content - long after Santa comes on Wednesday! Report back and let me know how it went. 

Merry Content-mas! 

Xo, The Salesgirls