Yesterday, we talked about how to hire as a business owner before you feel ready.

You can catch up in the 4 minute read here.

Now that you have the hiring mindset - how do you foster a culture that develops and attracts top talent? And why does it even matter?

It matters because an ‘A’ Player will make you money, not cost you money.

The Big 3 in The Salesgirls’ Culture of Developing ‘A’ Players:

#1. “Three before me…”

School has taught us to try to get it right. If you get it wrong, you’re punished. Bad grades. Enough bad grades and you won’t be able to participate in soccer practice. In order to avoid those consequences, when you hit a roadblock, you stop and raise your hand to ask the teacher for guidance so that you can get it ‘right.’

Instead of teaching your team to ask you (the teacher), start the culture of “three before me.” This means, expecting them to look 3 places before they ask you. Youtube, books, google, even the Google Drive… This helps people become the finder of solutions instead of asking for the ‘right’ answers.

Are there even ‘right’ answers in business? Asking for a friend me.

#2. Create a culture of coaching.

• "We are what we think. All that we are arises with our thoughts. With our thoughts, we make the world." - Gautama Buddha

• "The happiness of your life depends upon the quality of your thoughts." - Marcus Aureliu

• "As you think, so shall you become." - Bruce Lee

• "Change your thoughts and you change your world." - Norman Vincent Peale

• "Your mind is a powerful thing. When you fill it with positive thoughts, your life will start to change." - Unknown

• "Watch your thoughts, they become words; watch your words, they become actions; watch your actions, they become habits; watch your habits, they become character; watch your character, for it becomes your destiny." - Lao Tzu

• "You become what you believe, not what you think or what you want." - Oprah Winfrey

Help your team believe that they when they change their thoughts, they change their lives. It’s never the circumstance that is hard. It’s always the thoughts about the circumstance that makes it hard. This creates a culture of flexibility, growth and personal development.

On The Salesgirl team, we are encouraged to approach leadership with the mindset of - “hey, I might need coaching on what I’m dealing with.” And then the team will offer their concern/complaint/what’s not working. It might be that something isn’t working, it also might be just a quick coaching session that can turn things around.

The most important part: everyone is open, willing and able to being coached. ‘A’ Players may not need it very often but they accept it gracefully when they do.

#3. Give outcomes, not tasks.

Again, the culture of traditional school is that we’re taught to look for the right answer and the right way to do something. This usually ends up everyone asking the leader, “how do you want to do this?”

This is using just one brain. One brain for ideas, decisions and problem solving. What if everyone on the team used their brain? That would be 5 brains instead of 1.

HUGE difference.

So, instead of giving the tasks, give the outcome and encourage them to find the best way to get the ultimate outcome.

I can (almost) guarantee that their way will be better than what you would’ve come with.

We’re going into a huge week at HQ as we prepare for the first ever Salesgirl Summit this Wednesday through Friday.

It wouldn’t be right if the 1600 person group text (that’s what this is tbh) didn’t get some behind the curtain treatment.

Let’s head to the Summit, shall we?

Xo, The Salesgirls